Auto dealer direct mail is the foundation for Force Marketing. We are premier among the nation’s automotive direct mail companies as well as one of America’s fastest-growing companies. In fact, Inc. Magazine placed us on their 500|5000 list for three consecutive years – 2009, 2010 and 2011. That kind of growth means we are right on track, and meeting the needs of the auto dealers we represent.
At Force Marketing, we are aware that automotive direct mail campaigns in the 21st century must hook a consumer’s attention in an instant. Virtual showrooms have made the competition to sell cars more fierce than ever, but digital advertising is not going to usurp direct mail. Auto dealer direct mail has the potential to stand out more than ever. Additionally, Force Marketing creates marketing plans for auto dealerships that include a strategy for aligning the two marketing channels towards the same goal – customers.
Database and Registered Owners
One of the most successful ways you can tap into customer loyalty is with a dealership buy back program. Conversion of these qualified leads means new car sales and leases, stronger dealership brand loyalty and a replenished stock of top-quality used vehicles. Force Marketing database promotions are unmatched in their success.
Auto Financing Mailers
Auto financing deals are more important than ever in today’s economy. Force Marketing is prepared to target databases of potential buyers who have experienced a bankruptcy, current lease holders seeking early lease termination and any number of buyers with special auto financing needs.
Saturation Mailers
Using saturation mailers to promote auto dealership events and promotions drives increased traffic into your showroom. This method of direct mail marketing is one of the most popular among the auto dealers on our roster. Force Marketing can create your saturation mailers from one of our templates or design something completely customized to your specifications.
Performance-Based Marketing
Some dealers prefer an automotive direct mail campaign that is based on results before the marketing bill hits. Performance-based direct mail marketing campaigns are funded up-front by Force Marketing. You pay nothing until you see results.
Service Promotion Campaign
Auto dealer direct mail featuring a service promotion campaign is a win-win opportunity for you and your targeted customers. Force Marketing templates feature coupons, vouchers or gift cards that can be delivered as bi-fold mailers, tri-fold mailers, letters, or a custom design of your choosing. Our data mining skills ensure we send those mailers only to your most qualified leads.
Highline Mailers
Promoting highline automotive sales requires a different kind of direct mail marketing. Force Marketing saturation mailers designed specifically for luxury car dealers feature elegant and modern visuals. Choose from one of our letter or postcard templates or request a highline mailer designed solely for your luxury car dealership.
Point-of-Purchase Materials
Show potential car buyers the great deals you have with point of purchase materials coordinated to match your direct mail campaign. Point of purchase materials and displays show customers you mean business when it comes to a sale.
Total Marketing Package
Auto dealer direct mail marketing that works in conjunction with multiple other advertising channels is a compelling way to get sales. When TV, radio, print, email, web and pre-screened mailing lists work together, your dealer promotion permeates the scope of your targeted customers daily lives. Your Force Marketing Total Marketing Package can be tailored from the Platinum, Gold, Silver or Bronze level combination of options.
Chrysler Third Party Program
Chrysler Group LLC has pre-approved these direct mail events. Choose from a number of direct mail packages. Get up to a $4,000 reimbursement in addition to your Chrysler Program Allowance from MBAC. These events are available only to Chrysler dealers in select locations.
